TVS collaborates with Noise to introduce India's inaugural EV-Smartwatch integration.

TVS Motor company has announced their partnership with Noise to introduce industry’s first Made-in-India innovation and will be the inaugural vehicle-smartwatch connectivity platform. This interface just changed the way riders interact with their electric vehicles by establishing a seamless integration between the TVS iQube electric scooter and Noise smartwatch edition. 

This integration basically converts the smartwatch into a mobile companion, providing important information regarding the electric scooter directly to the rider’s wrist. It also provides various functionalities such as vehicle performance metrics, battery status, tire pressure readings, and providing safety notifications, thus providing all the ride data and scooter analytics integrated into one app. 

TVS iQube Noise Smartwatch Pricing 

The smartwatch comes at a starting price of Rs 2,999 and can be bought from the official website of TVS iQube. The customers are also entitled to receive a complimentary 12-month Noise Gold subscription which is included in the purchase price. 

TVS has sold more than 6,50,000 units in India's EV market and with this impressive sales record, the iQube has become a familiar name in the Indian two-wheeler market. 

This strategic alliance with in-house wearables company Noise has solidified the brand’s commitment towards enhancing customer options while smartly integrating the smartwatch as a lifestyle accessory with the scooter, and creating a buzz around the already popular iQube electric scooter. 

Reinventing Urban Mobility

Smartwatches are setting the trend into productivity and mobility and are also integrating its technology with connected transportation. This partnership between TVS iQube and Noise has defined new standards in advanced technology solutions and is just raising the consumer experience by making all the necessary information about the scooter available on the wrist, thus making daily commutes more seamless and user friendly. 

The Senior Vice President - Head Commuter & EV Business and Head Corporate Brand & Media, TVS Motor Company, also expressed his views and said, “We are reinventing the future of transportation by striking a perfect balance between technology, sustainability, and consumer-focussed innovation. 

Our strategic collaboration with Noise will be setting a benchmark in transforming a smartwatch from just a lifestyle accessory to a smart rider analytics assistant. By connecting the iQube with a connected smartwatch, we are providing our riders with accurate yet detailed information about ride and intuitive journeys, thus transforming the future of electric mobility in the country.”

The Co-Founder of Noise, Amit Khatri, expressed his thoughts and said, “Our vision is always focussing on developing technology that makes the life of users smarter and easier by providing detailed information on our devices. Thus our collaboration with TVS Motor Company is a big step forward in inventing customer-centric solutions to the wrist by converting the smartwatch into a mobility companion.”