Toyota Urban Cruiser Ebella E3 Price Revealed | Launched at 23.60 Lakh
Toyota has finally entered the Indian EV industry with its all-electric Urban Cruiser Ebella E3 in India. The company has launched the electric SUV at an introductory price of Rs 23.60 lakh (Ex-Showroom). The Urban Cruiser Ebella is a rebadged version of the Maruti e Vitara launched recently.
Toyota Urban Cruiser Ebella E3 Price in India 2026
The top-spec Urban Cruiser Ebella E3 comes equipped with a bigger 61 kWh battery paired with an electric motor generating maximum power output of 171 Bhp and a peak torque of 189 Nm. It is important to consider that the top-spec Maruti e Vitara costs Rs 20.01 lakh (Ex-Showroom), which is a massive Rs 3.60 lakh less than the top-spec Urban Cruiser Ebella E3.
AdvertisementUrban Cruiser Ebella Design
The Urban Cruiser Ebella is underpinned by Toyota’s ‘Urban Tech’ design philosophy, which seamlessly integrates SUV styling and practicality. It features a hammerhead-inspired front look, aerodynamic bodywork, LED lighting elements, dual-tone paint options, and inclusion of 18-inch alloy wheels.

Talking about the colour options, the Urban Cruiser Ebella comes with five monotone and four dual-tone exterior paint shades.
Toyota Urban Cruiser Ebella Features
The interiors are crafted with a dual-tone interior theme and get loads of comfort-oriented features. These comprise of ventilated front seats, ambient lighting with 12 colour options, panoramic roof, sliding and reclining rear seats, and a premium JBL audio system.
The dashboard gets a 10.25-inch digital instrument cluster and a 10.1-inch touchscreen infotainment system paired with Wireless Apple CarPlay and Android Auto connectivity. Safety features include Level 2 ADAS, seven airbags, high-tensile body structure and a 360-Degree Camera.

Charging & Ownership Benefits
The Urban Cruiser Ebella comes with AC and DC fast charging as owners can access remote charging operation, scheduling and battery monitoring via Toyota’s self-developed i-Connect connected car platform.
Toyota is also providing 8-year warranty along with assured buyback and Battery-as-a-Service BaaS pricing options. The company will be also providing a special finance scheme for buyers. In order to support EV customers, Toyota has developed more than 500 battery electric-vehicle enabled touchpoints across the country.