Honda introduces separate Logos badges for Electric and ICE motorcycles.

Honda has upgraded its brand identity by introducing the three distinct emblems to better differentiate between its electric and internal combustion motorcycle lineups.

The ICE engine motorcycles will be featured with the brand’s two emblem logo which includes one for the flagship models of each product line and one for the rest, while all electric motorcycles will be featuring a separate logo theme with a different emblem. 

Honda's New Branding Strategy

All the new upcoming Honda products will be implementing a new emblem featuring a completely new “Honda” branding in a minimalist font that is previously displayed on the Honda’s first electric motorcycle, the Honda WN7. The similar design will be extended to their exclusive EV showrooms and associated marketing documentations as well. 

For Internal Combustion Engine motorcycles, Honda will be utilising two versions of the iconic Wing logo. The ICE flagship models such as the CBR1000RR-R Fireblade, Rebel 1100, and Gold Wing, will be equipped with a silver ring set against a black background. 

The new Emblem will make its first appearance on the V3R 900 prototype displayed at the EICMA 2025 and will be implemented on all the flagship models from next year, thus giving a separate brand identity than its electric counterpart. 

On the other hand, Honda’s mid-tier and urban-commuter motorcycles will continue to be branded with silver wings integrated with a red background embossed with a “Honda” text beneath.